Premier League 2010/11 - Sportsmedia - Leading UK Newsroom for 160+ Radio stations

Sportsmedia - Leading UK Newsroom for 160+ Radio stations

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__2010/11 PREMIER LEAGUE CAMPAIGN: CASE STUDY

The 2010/11 season saw the Premier League sell online content rights to show game highlights for the very first time. Online search engine brand Yahoo! had the sole rights to show highlights packages for every single match and utilised Sportsmedia's network to promote this and drive listeners to its website.

CAMPAIGN EXAMPLES

_Mobile/iPad Player